Frequently Asked Questions
Is cream blush better than powder blush?
It’s up to you, as cream and powder blush formulas both have their time and place. That said, cream blushes usually contain conditioning oils, making them more moisturizing than their powdery counterparts (take note, dry skin types). They also won’t highlight textured areas of the skin or crease in wrinkles like powder blushes can, making them great for mature skin types. While liquid blushes provide similar effects, creams are more buildable, with sheer-to-medium coverage that isn’t as dramatically pigmented as liquids often are.
How should I apply cream blush?
First, finding a complementary shade to your skin tone is key for a natural-looking finish. As a rule of thumb, Los Angeles-based makeup artist Carissa Ferreri previously told Allure that she recommends using a cream blush (or gel) formula in rosy tones. Once you find your shade, it’s time to dab it on. “Focus the blush a bit higher on the cheeks, like right under the eyes, and then diffuse any harsh lines,” she explained. Joseph Carrillo, a makeup artist based in New York City, also suggests “smiling and applying the color in the center of the apples” before gently fading the edges.
While some come in stick form and others in pots, it’s the same deal: Simply apply straight from the bullet and blend the product out with your fingers, a beauty sponge, or a stippling blush brush for more precision. Whatever you do, it’s hard to mess up, especially considering most cream blushes are on the sheerer (but buildable) side. If you’ve gone overboard with the intensity, you can always use your brush or sponge to diffuse the color.
Meet the experts
How we test and review products
Before reviewing any makeup, we ask questions about a number of factors: What ingredients are in it? Does the brand offer a wide shade range inclusive of consumers with all skin tones and undertones? Is it safe for readers who have sensitive skin or wear contact lenses? Is it on the affordable side or more of a splurge? Is its packaging consciously designed or needlessly wasteful?
For our review of the best cream blushes, we enlisted the help of multiple editors, writers, contributors, and professional makeup artists to review the products. This ensures our testing base spans different skin tones, genders, and dermatological conditions. We considered each product’s performance across four primary categories: ingredients, wear and longevity, packaging, and inclusivity. For more on what’s involved in our reporting, check out our complete reviews process and methodology page.
Our staff and testers
A beauty product is a personal purchase. You might be searching for a face cream to address persistent dryness or a new nail product to add to your Sunday self-care routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, Allure wants to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.
After all, can we really say a skin-care product is the “best” for people over 50 if the only testers we’ve solicited opinions from folks who have yet to hit 30? Can we honestly deem a high-end diffuser worthy of your hard-earned cash if it’s never been tested on curls? We’re proud that our staff spans a wide range of ages, skin tones, hair textures, genders, and backgrounds, which means that we can fairly assess any beauty product that comes into the beauty closet.
