Get ready, soccer fans: The 2026 FIFA World Cup has arrived!
Kicking off on June 11 with Mexico versus South Africa, the tournament will run until July 19 and is set to be the biggest and most exciting edition of the World Cup yet: 48 teams from around the globe will compete in 104 fixtures (or matches). This year, the tournament is being co-hosted by Canada, Mexico, and the United States.
While you will find many soccer freaks cheering on their teams in the audience (or from home, or their local sports bar), you may be surprised to find many of fashion’s top models are partaking in the fun, too. How would we know such a thing? Well, Vogue asked a variety of catwalk mainstays what their World Cup plans were this month, and were informed that many of them have specific traditions and superstitions around watching a big game.
From Loli Bahia’s chic Paris game-day plans to Adriana Lima’s Brazilian traditions (must wear a yellow jersey), read on below for how supermodels plan to watch the World Cup games.
Linda Evangelista
Photo: Louis Vuitton for UNICEF/Cass Bird
“I love love team sports and I have watched every World Cup tournament since I was a child. Growing up, we only had one TV—with no clicker (remote control)—so we watched what my father watched, which was World Cup and hockey and NFL and and and and and….
I will be rooting for multiple teams. I know one should commit to one team only, but I have so much of my heart in many places. Go Canada, my home country. Go USA, where I live and raised my child. Go France! I am a huge fan of France in general, and my child is half-French. Go Italy…. My heritage. Oops, I forgot—how did they not qualify!?
I will find a screen wherever I am; there is some summer travel planned!
My tradition is what not to wear, according to the last game. I’m very superstitious. But yes, we have a home full of team paraphernalia.”
Alex Consani
“I’m super excited for this year‘s World Cup. It’s in New York City, and it’s my first time going. I’m so excited to watch the game in person, and only have to take an Uber to get there.
Honestly, I’m a new soccer fan, but I love Brazil. I love sports. I love seeing people come together to celebrate something.


